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Our Story


Aloha Doll founder Claire Schofield has been in business since the young age of 23. Raised in Manchester, England she first got a taste for business when setting up her property company back in 2008. Riding off the success of her property company, she decided it was time to turn her focus to her ultimate passion... red carpet evening wear. 
Creating a brand that's core focus was on evening wear was something that Claire had dreamt of as an early teen. Whilst most young girls were content with the latest must have gadgets, Claire was sat with her pencil and paper sketching up designs and thinking up potential brand names. 
15 years later, a visit to a fashion show sparked Claire's almost forgotten love for the perfect dress. After patiently waiting for 9 years whilst she built her property business she felt the time was right to do something about her dream, creating a specialist red carpet evening wear brand. 
Teaming up with husband James, also with a strong background in business he gave the nod for the business idea and encouraged Claire to follow her dreams with his blessing.  
To Claire wearing the perfect dress is a very personal moment. Picking the right collection is the most exciting and intimate process for her as she truly relates to our dolls who are looking for affordable luxury with that wow factor.
Claire and James feel very strongly about creating the right brand with the right personal service. They feel the market is saturated with so many online brands who don't offer a personal touch, base themselves out of the UK and do not care for flattering materials or fit. They feel the perfect evening dress is a specialist market and many online brands are selling dresses that simply don't flatter their customer. Our aim is to pick the right cut and material for our dolls to truly feel amazing.
Nothing is more rewarding than being part of that moment with you. 
 


International Chic With A British Touch.


#Alohadoll.

Size Guide
 
 

Merabi Size

XXS

XS

S

M

L

UK Size

6

8

10

12

14

US Size

2

4

6

8

10

EU Size

34

36

38

40

42

 

Body Measurements

Bust (cm)

81

86

91.5

96.5

101.5

Waist (cm)

61

66

70

75

80

Hips (cm)

86.5

91.5

95

100

105.5

 

Aloura London Size

6

8

10

12

14

UK Size

6

8

10

12

14

US Size

2

4

6

8

10

EU Size

36

38

40

42

44

Body Measurements

 

Bust (cm)

78.5

81

86

91

96

Waist (cm)

60

63

68

73

78

Hips (cm)

86

89

94

99

104

Thighs (cm)

48

51

54

57

60

 

Jarlo Size

6

8

10

12

14

UK Size

6

8

10

12

14

US Size

0

2

4

6

8

EU Size

34

36

38

40

42

Body Measurements

 

Bust (cm)

81.5

84

89

94

99

Waist (cm)

63.5

66

71

76

81

Hips (cm)

87.5

90

95

100

105

 

Abyss by Abby Size

XS

S

M

L

UK Size

6

8

10

12

US Size

0

2

4

6

EU Size

32

34

36

38

Body Measurements

Bust (cm)

79-82

84-87

89-92

94-97

Waist (cm)

61-64

66-69

71-74

76-79

Hips (cm)

86-89

91-94

96-99

101-104